Executive Development Programme in Persuasive Branding: Consumer Engagement

Name: Executive Development Programme in Persuasive Branding: Consumer Engagement
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The Executive Development Programme in Persuasive Branding: Consumer Engagement is a certificate course designed to empower professionals with the skills necessary to create compelling brand strategies and effectively engage consumers. In today's fast-paced, competitive market, understanding how to persuade and connect with your audience is crucial for career advancement and business success.

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AboutThisCourse

This programme focuses on the art and science of persuasive branding and provides participants with practical tools and techniques to create memorable and impactful brand experiences. Learners will gain insights into consumer psychology, neurobranding, storytelling, and data-driven decision-making – all essential skills for modern branding professionals. With a strong emphasis on industry demand, this course is tailored for marketing, branding, and communication professionals, as well as entrepreneurs and business owners looking to differentiate themselves and drive growth. By completing this programme, learners will be equipped with the skills necessary to lead successful branding initiatives and advance their careers in this exciting and dynamic field.

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CourseDetails

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Unit 1: Introduction to Persuasive Branding
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Unit 2: Understanding Consumer Engagement
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Unit 3: Psychological Principles in Persuasion
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Unit 4: Crafting a Compelling Brand Story
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Unit 5: Harnessing the Power of Visual Branding
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Unit 6: Building an Emotional Connection with Consumers
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Unit 7: Designing Effective Marketing Campaigns
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Unit 8: Measuring and Analyzing Consumer Engagement
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Unit 9: Leveraging Social Media for Brand Persuasion
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Unit 10: Ethical Considerations in Persuasive Branding

CareerPath

The **Executive Development Programme in Persuasive Branding: Consumer Engagement** is gaining traction in the UK market, with a growing demand for professionals skilled in various roles. The following 3D pie chart highlights the current job market trends, shedding light on the percentage of professionals engaged in various roles related to persuasive branding and consumer engagement. As the chart demonstrates, marketing and brand management positions take the lead, followed by digital marketing and content marketing specialists. Additionally, SEO specialists are also essential in the competitive digital landscape. The transparent background and 3D effect make the chart visually appealing and easy to understand, allowing users to access the information on any device seamlessly.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN PERSUASIVE BRANDING: CONSUMER ENGAGEMENT

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London College of Foreign Trade (LCFT)

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05 May 2025

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