Global Certificate in Competitive Analysis for Market Trends

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The Global Certificate in Competitive Analysis for Market Trends is a comprehensive course designed to equip learners with essential skills for career advancement in today's fast-paced business world. This course focuses on the importance of competitive analysis in identifying market trends, understanding customer needs, and developing effective business strategies.

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AboutThisCourse

In this course, learners will gain a deep understanding of the competitive landscape, learn how to analyze market trends, and develop strategies to stay ahead of the competition. The course covers a range of topics, including market research, competitive intelligence, and strategic planning. With the increasing demand for professionals who can analyze market trends and develop data-driven strategies, this course is essential for anyone looking to advance their career in marketing, business development, or product management. By completing this course, learners will have the skills and knowledge needed to make informed decisions, drive business growth, and stay competitive in the marketplace.

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โ€ข Competitive Analysis Fundamentals: Understanding the Market, Identifying Competitors, SWOT Analysis
โ€ข Market Trends Analysis: Identifying and Analyzing Market Trends, Forecasting Future Trends
โ€ข Competitor Profiling: Analyzing Competitor Products, Services, and Business Models
โ€ข Market Research Techniques: Gathering and Analyzing Market Data, Surveys, Interviews, and Focus Groups
โ€ข Porter's Five Forces Model: Analyzing Industry Competition, Threat of New Entrants, and Substitutes
โ€ข Benchmarking: Measuring Performance Against Competitors, Best Practices, and Industry Standards
โ€ข Market Segmentation: Dividing the Market into Segments, Targeting and Positioning Strategies
โ€ข Competitive Intelligence: Gathering and Analyzing Competitive Data, Legal and Ethical Considerations
โ€ข Market Growth Strategies: Expanding into New Markets, Developing New Products, and Diversification

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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GLOBAL CERTIFICATE IN COMPETITIVE ANALYSIS FOR MARKET TRENDS
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London College of Foreign Trade (LCFT)
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05 May 2025
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