Certificate in Beauty Business Digital Marketing Essentials

Name: Certificate in Beauty Business Digital Marketing Essentials
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The Certificate in Beauty Business Digital Marketing Essentials is a comprehensive course designed to empower beauty professionals with the latest digital marketing skills. In an era where online presence reigns supreme, this course's importance cannot be overstated.

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AboutThisCourse

It equips learners with essential skills to excel in the beauty industry, which is seeing an increasing demand for digital marketing expertise. The course covers a wide range of topics including social media marketing, email marketing, content marketing, and SEO. These are crucial tools in today's digital landscape, enabling businesses to reach a wider audience and build strong customer relationships. By the end of the course, learners will have gained practical skills and knowledge to create and implement effective digital marketing strategies. Career advancement in the beauty industry heavily relies on one's ability to adapt to changing consumer behaviors and market trends. This course provides learners with the necessary tools and techniques to stay ahead of the curve, ensuring they remain competitive and relevant in the ever-evolving beauty business landscape.

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CourseDetails

• Understanding Digital Marketing
• Importance of a Beauty Business Website
• Social Media Marketing for Beauty Businesses
• Email Marketing for Beauty Salons
• Content Marketing for Beauty Brands
• Search Engine Optimization (SEO) for Beauty Businesses
• Paid Advertising for Beauty Businesses
• Google My Business for Beauty Salons
• Analytics and Reporting for Beauty Business Digital Marketing

CareerPath

The digital marketing landscape in the beauty business is booming, with various roles and exciting career opportunities. This 3D pie chart provides a glimpse into the job market trends and salary ranges for different roles. The data is based on the latest available statistics for the UK market. Social media managers play a crucial role in managing brand presence across platforms like Instagram, Facebook, and Twitter. A social media manager in the beauty business can expect a starting salary ranging between 18,000 to 24,000 GBP per year (20% of the roles). Content creators are responsible for generating engaging visual and written content for brand websites, blogs, and social media platforms. The salary range for content creators in the beauty business is between 15,000 to 20,000 GBP per year (30% of the roles). Email marketing specialists manage email campaigns and strategies to engage customers and promote brand products. The salary range for email marketing specialists in the beauty business is between 20,000 to 25,000 GBP per year (15% of the roles). SEO specialists optimize brand websites and online content to improve search rankings and attract organic traffic. The salary range for SEO specialists in the beauty business is between 25,000 to 35,000 GBP per year (20% of the roles). Data analysts in the beauty business leverage data insights to inform marketing strategies and measure campaign performance. The salary range for data analysts in the beauty business is between 30,000 to 40,000 GBP per year (15% of the roles).

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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CERTIFICATE IN BEAUTY BUSINESS DIGITAL MARKETING ESSENTIALS

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London College of Foreign Trade (LCFT)

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05 May 2025

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