Executive Development Programme in Personalization for Engagement

Name: Executive Development Programme in Personalization for Engagement
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The Executive Development Programme in Personalization for Engagement is a certificate course designed to empower professionals with the skills to drive customer engagement through personalization. In today's customer-centric world, personalization is key to standing out in the market and creating meaningful relationships with customers.

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AboutThisCourse

This course is essential for professionals in marketing, sales, customer service, and product management who want to advance their careers by staying ahead of industry trends. Learners will gain a deep understanding of personalization strategies, customer engagement, and data-driven decision making. They will also develop practical skills in using technology and data to deliver personalized experiences that drive business results. By the end of the course, learners will have a portfolio of personalization projects to showcase to potential employers, as well as a network of industry professionals to connect with. This course is not only important for career advancement but also for driving business success in today's competitive market.

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CourseDetails

• Personalization Fundamentals
• Data Analysis for Personalized Marketing
• Segmentation and Targeting Strategies
• Personalized Content Creation
• Customer Relationship Management (CRM) Systems
• Marketing Automation and Personalization Tools
• Personalization Analytics and Optimization
• Legal and Ethical Considerations in Personalization
• Change Management and Personalization Adoption

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN PERSONALIZATION FOR ENGAGEMENT

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London College of Foreign Trade (LCFT)

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05 May 2025

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