Executive Development Programme in IP Advertising Branding
-- ViewingNowThe Executive Development Programme in IP Advertising & Branding certificate course is a comprehensive program designed to enhance your understanding of intellectual property rights and their role in advertising and branding. This course highlights the importance of protecting and leveraging intellectual property for business growth and competitive advantage.
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⢠Intellectual Property (IP) Basics
⢠Types of Intellectual Property: Copyrights, Patents, Trademarks, and Trade Secrets
⢠IP Strategy for Advertising and Branding
⢠Creating and Protecting a Strong Brand
⢠IP Licensing and Commercialization
⢠IP Litigation and Dispute Resolution
⢠IP Portfolio Management
⢠Global IP Considerations for Advertising and Branding
⢠Ethical Considerations in IP Advertising and Branding
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