Global Certificate in Market Research Strategies: Analysis
-- ViewingNowThe Global Certificate in Market Research Strategies: Analysis is a comprehensive course designed to empower learners with essential skills for career advancement in market research. This certificate program emphasizes the importance of data-driven decision-making in today's business landscape, teaching learners how to leverage market research strategies and analysis to drive business growth and success.
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⢠Market Research Basics
⢠Defining Research Objectives and Questions
⢠Secondary Research: Data Collection and Analysis
⢠Primary Research: Survey Design and Sampling
⢠Qualitative Research: Focus Groups and In-depth Interviews
⢠Quantitative Research: Statistical Analysis and Interpretation
⢠Market Segmentation and Targeting Strategies
⢠Competitive Analysis and Market Positioning
⢠Market Trends and Forecasting
⢠Communicating Research Findings and Recommendations
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