Certificate in Advertiser Crisis Management
-- ViewingNowThe Certificate in Advertiser Crisis Management is a comprehensive course designed to empower marketing and communications professionals in navigating potential crises for brands and businesses. This certificate focuses on the importance of proactive reputation management, crisis preparation, and strategic communication during critical situations.
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⢠Crisis Definition and Identification
⢠Advertiser Crisis Management Team Building
⢠Crisis Communication Planning
⢠Legal and Ethical Considerations in Advertiser Crisis Management
⢠Social Media Monitoring and Response in Crisis Situations
⢠Media Relations during Advertiser Crises
⢠Crisis Training and Simulation Exercises
⢠Post-Crisis Evaluation and Improvement Strategies
⢠Case Studies: Real-World Advertiser Crisis Scenarios
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