Executive Development Programme in Staging Market Positioning
-- ViewingNowThe Executive Development Programme in Staging Market Positioning is a certificate course designed to empower professionals with the skills necessary to excel in today's competitive business landscape. This program focuses on the crucial aspect of market positioning, which is essential for any organization's success.
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⢠Market Research and Analysis: Understanding the market, competitors, and customer needs to identify opportunities and inform market positioning strategies.
⢠Brand Development: Creating a strong brand identity that differentiates and elevates the company in the market.
⢠Product Positioning: Defining and communicating the unique value proposition of products and services to the target market.
⢠Marketing and Communication Strategy: Developing and executing an integrated marketing and communication plan to effectively reach and engage the target audience.
⢠Pricing Strategy: Setting prices that reflect the value of the products and services, while remaining competitive in the market.
⢠Distribution and Sales Strategy: Selecting and managing the right distribution channels and sales tactics to reach the target market.
⢠Customer Relationship Management: Building and maintaining strong relationships with customers to drive loyalty and repeat business.
⢠Measurement and Evaluation: Tracking and analyzing key performance indicators to evaluate the success of the market positioning strategy and make data-driven decisions.
Note: The above list is not exhaustive and can be customized based on the specific needs and goals of the executive development programme.
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