Executive Development Programme in Activewear Product Strategies
-- ViewingNowThe Executive Development Programme in Activewear Product Strategies is a certificate course designed to empower professionals with the latest trends, tools, and techniques in activewear product development. This program addresses the growing industry demand for experts who can create innovative, sustainable, and high-performing activewear products.
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⢠Market Research and Trend Analysis: Understanding the activewear market, consumer preferences, and global trends in activewear product strategies.
⢠Product Design and Development: Techniques for designing and developing innovative activewear products, including fabric selection, fit, and performance features.
⢠Sustainable Activewear Production: Exploring eco-friendly and sustainable production methods for activewear, including recycling and upcycling initiatives.
⢠Branding and Positioning: Building a strong brand identity and positioning activewear products in a competitive market.
⢠Go-to-Market Strategies: Planning and executing effective go-to-market strategies for activewear products, including product launches, advertising, and promotions.
⢠Supply Chain Management: Optimizing supply chain management for activewear products, including sourcing, logistics, and inventory management.
⢠Pricing and Revenue Management: Determining the optimal pricing strategy for activewear products, maximizing revenue while ensuring affordability and accessibility.
⢠Digital Marketing and E-commerce: Leveraging digital marketing and e-commerce channels for activewear product promotion and sales.
⢠Data Analytics and Insights: Utilizing data analytics to gain insights into consumer behavior, market trends, and product performance.
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