Executive Development Programme in Union Campaign Advocacy
-- ViewingNowThe Executive Development Programme in Union Campaign Advocacy is a certificate course designed to empower learners with the skills necessary to drive successful union campaigns and advocate for workers' rights. This program is critical in today's political and economic climate, where workers are increasingly seeking representation and fair treatment in the workplace.
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• Union Campaign Advocacy Fundamentals: Understanding the basics of union campaign advocacy, including its importance, key principles, and stakeholders. This unit will cover the history of union advocacy, the role of unions in modern society, and the primary objectives of advocacy campaigns.<br> • Political Landscape Analysis: Analyzing the political landscape to identify key players, power dynamics, and policy issues related to union advocacy. This unit will cover strategies for conducting effective research, identifying key allies and opponents, and monitoring legislative and regulatory developments.<br> • Stakeholder Engagement and Mobilization: Engaging and mobilizing stakeholders to support union advocacy efforts. This unit will cover strategies for building and maintaining relationships with key stakeholders, developing effective messaging, and mobilizing supporters to take action.<br> • Media and Public Relations: Leveraging media and public relations to amplify union advocacy efforts. This unit will cover strategies for working with the media, developing effective press materials, and using social media to engage supporters and influence public opinion.<br> • Policy Analysis and Development: Analyzing and developing policy positions related to union advocacy. This unit will cover strategies for conducting policy research, developing policy proposals, and advocating for policy change.<br> • Lobbying and Government Relations: Engaging in lobbying and government relations to advance union advocacy efforts. This unit will cover strategies for building relationships with elected officials, developing effective lobbying messages, and advocating for policy change.<br> • Campaign Planning and Management: Planning and managing effective union advocacy campaigns. This unit will cover strategies for setting campaign goals, developing campaign plans, and managing campaign resources.<br> • Evaluation and Continuous Improvement: Evaluating the effectiveness of union advocacy efforts and implementing continuous improvement strategies. This unit will cover strategies for monitoring and
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