Global Certificate in Web Sales Success Strategies
-- ViewingNowThe Global Certificate in Web Sales Success Strategies is a comprehensive course designed to meet the growing industry demand for digital sales expertise. This certificate program emphasizes the importance of web sales in today's digital-first world and equips learners with essential skills to excel in their careers.
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⢠Web Sales Fundamentals: Understanding the basics of web sales, including the sales funnel, customer psychology, and the role of web design in conversion rates. ⢠Search Engine Optimization (SEO): Strategies to improve website visibility on search engines, including keyword research, on-page optimization, and link building. ⢠Content Marketing: Creating and distributing valuable, relevant, and consistent content to attract and engage a target audience, with the ultimate goal of driving profitable customer action. ⢠Email Marketing: Best practices for building and maintaining an email list, crafting effective emails, and using automation to increase sales. ⢠Social Media Marketing: Leveraging social media platforms to reach and engage with potential customers, build brand awareness, and drive website traffic. ⢠Conversion Rate Optimization (CRO): Techniques for increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form. ⢠Customer Relationship Management (CRM): Managing interactions with current and potential customers, using data to improve customer experience and increase sales. ⢠Analytics and Reporting: Using data and analytics to measure and improve web sales performance, including tracking website traffic, conversion rates, and sales revenue.
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