Executive Development Programme in Sensory Packaging Innovation
-- ViewingNowThe Executive Development Programme in Sensory Packaging Innovation is a certificate course designed to enhance learners' understanding of the latest trends and best practices in sensory packaging. This programme emphasizes the importance of creating packaging solutions that appeal to consumers' senses, thereby increasing brand loyalty and sales.
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⢠Sensory Packaging Fundamentals: An introduction to the principles and concepts of sensory packaging, including the role of packaging in consumer perception and decision-making. ⢠Color Psychology in Packaging Design: An exploration of the impact of color on consumer behavior and the use of color theory in sensory packaging innovation. ⢠Materials and Textures in Sensory Packaging: A deep dive into the materials and textures that can be used in sensory packaging, including the properties and benefits of various materials and their impact on consumer perception. ⢠Shape and Form in Sensory Packaging: An examination of the role of shape and form in sensory packaging, including the use of ergonomic design and the psychological impact of different shapes and forms. ⢠Packaging Design for Accessibility: An exploration of the importance of designing sensory packaging that is accessible to all consumers, including those with disabilities. ⢠Innovative Technologies in Sensory Packaging: An overview of the latest technologies and techniques being used in sensory packaging innovation, including 3D printing, augmented reality, and smart packaging. ⢠Sensory Packaging Case Studies: An analysis of real-world examples of successful sensory packaging innovation, including best practices and lessons learned. ⢠Consumer Research and Testing in Sensory Packaging: An examination of the methods and techniques used to conduct consumer research and testing in sensory packaging, including the use of focus groups, surveys, and sensory evaluation. ⢠Sustainability in Sensory Packaging: An exploration of the importance of sustainability in sensory packaging innovation and the use of eco-friendly materials and practices.
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