Executive Development Programme in Online Business Analysis
-- ViewingNowThe Executive Development Programme in Online Business Analysis is a certificate course designed to empower professionals with the skills necessary to thrive in the digital economy. This program focuses on enhancing learners' understanding of online business models, data analysis, and digital transformation strategies.
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⢠Introduction to Online Business Analysis: Understanding the digital landscape, online business models, and the role of a business analyst in an online context.
⢠Data Analysis for Online Business: Collecting, analyzing, and interpreting online data to inform business decisions, including web analytics tools and techniques.
⢠Digital Marketing Strategy: Developing and implementing effective digital marketing campaigns, including search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.
⢠E-commerce and Online Sales: Understanding the fundamentals of e-commerce, online payment systems, and sales funnel optimization.
⢠User Experience (UX) Design: Designing user-centered digital experiences, including user research, information architecture, and usability testing.
⢠Project Management for Online Business: Managing online projects from inception to completion, including agile methodologies and project management tools.
⢠Cybersecurity for Online Business: Protecting online assets and data from cyber threats, including risk assessment, incident response planning, and security best practices.
⢠Ethics and Compliance in Online Business: Navigating legal and ethical issues in online business, including data privacy, intellectual property, and accessibility regulations.
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