Masterclass Certificate in Marketing Attribution Modeling: Credit Assignment
-- ViewingNowThe Masterclass Certificate in Marketing Attribution Modeling: Credit Assignment course is a comprehensive program that emphasizes the importance of data-driven decision-making in marketing. This course is in high demand in the industry, as it provides learners with the essential skills to analyze marketing performance and allocate credit to various touchpoints in the customer journey.
6,726+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
ใใฎใณใผในใซใคใใฆ
100%ใชใณใฉใคใณ
ใฉใใใใงใๅญฆ็ฟ
ๅ ฑๆๅฏ่ฝใช่จผๆๆธ
LinkedInใใญใใฃใผใซใซ่ฟฝๅ
ๅฎไบใพใง2ใถๆ
้ฑ2-3ๆ้
ใใคใงใ้ๅง
ๅพ ๆฉๆ้ใชใ
ใณใผใน่ฉณ็ดฐ
โข Introduction to Marketing Attribution Modeling: Credit Assignment
โข Understanding Attribution Models: Single-Touch, Multi-Touch, Fractional
โข Data-Driven Attribution: Leveraging Machine Learning for Credit Assignment
โข Choosing the Right Attribution Model: Business Objectives and KPIs
โข Implementing Attribution Modeling: Marketing Platforms and Tools
โข Cross-Channel Attribution: Bridging the Gap between Online and Offline Channels
โข Performance Metrics: Measuring and Optimizing Attribution Modeling Success
โข Privacy and Compliance: GDPR, CCPA, and Data Security in Attribution Modeling
โข Real-world Case Studies: Successful Attribution Modeling Implementations
ใญใฃใชใขใใน
ๅ ฅๅญฆ่ฆไปถ
- ไธป้กใฎๅบๆฌ็ใช็่งฃ
- ่ฑ่ชใฎ็ฟ็ๅบฆ
- ใณใณใใฅใผใฟใผใจใคใณใฟใผใใใใขใฏใปใน
- ๅบๆฌ็ใชใณใณใใฅใผใฟใผในใญใซ
- ใณใผในๅฎไบใธใฎ็ฎ่บซ
ไบๅใฎๆญฃๅผใช่ณๆ ผใฏไธ่ฆใใขใฏใปใทใใชใใฃใฎใใใซ่จญ่จใใใใณใผในใ
ใณใผใน็ถๆณ
ใใฎใณใผในใฏใใญใฃใชใข้็บใฎใใใฎๅฎ็จ็ใช็ฅ่ญใจในใญใซใๆไพใใพใใใใใฏ๏ผ
- ่ชๅฏใใใๆฉ้ขใซใใฃใฆ่ชๅฎใใใฆใใชใ
- ่ชๅฏใใใๆฉ้ขใซใใฃใฆ่ฆๅถใใใฆใใชใ
- ๆญฃๅผใช่ณๆ ผใฎ่ฃๅฎ
ใณใผในใๆญฃๅธธใซๅฎไบใใใจใไฟฎไบ่จผๆๆธใๅใๅใใพใใ
ใชใไบบใ ใใญใฃใชใขใฎใใใซ็งใใกใ้ธใถใฎใ
ใฌใใฅใผใ่ชญใฟ่พผใฟไธญ...
ใใใใ่ณชๅ
ใณใผในๆ้
- ้ฑ3-4ๆ้
- ๆฉๆ่จผๆๆธ้ ้
- ใชใผใใณ็ป้ฒ - ใใคใงใ้ๅง
- ้ฑ2-3ๆ้
- ้ๅธธใฎ่จผๆๆธ้ ้
- ใชใผใใณ็ป้ฒ - ใใคใงใ้ๅง
- ใใซใณใผในใขใฏใปใน
- ใใธใฟใซ่จผๆๆธ
- ใณใผในๆๆ
ใณใผในๆ ๅ ฑใๅๅพ
ไผ็คพใจใใฆๆฏๆใ
ใใฎใณใผในใฎๆฏๆใใฎใใใซไผ็คพ็จใฎ่ซๆฑๆธใใชใฏใจในใใใฆใใ ใใใ
่ซๆฑๆธใงๆฏๆใใญใฃใชใข่จผๆๆธใๅๅพ