Global Certificate in Competitive Analysis: Winning Business Strategies
-- ViewingNowThe Global Certificate in Competitive Analysis: Winning Business Strategies is a comprehensive course designed to equip learners with the essential skills necessary for career advancement in today's fast-paced business world. This course focuses on the importance of competitive analysis in developing effective business strategies that give organizations a competitive edge.
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โข Competitive Analysis Fundamentals: Understanding the Market, Identifying Key Competitors, SWOT Analysis
โข Market Research Techniques: Gathering and Analyzing Market Data, Customer Segmentation, Surveys and Interviews
โข Porter's Five Forces: Analyzing Industry Competition, Bargaining Power of Suppliers and Buyers, Threat of Substitutes and New Entrants
โข Competitive Intelligence: Gathering and Using Competitive Information, Legal and Ethical Considerations
โข Strategic Positioning: Defining and Differentiating Your Offering, Value Proposition, Positioning Map
โข Competitive Advantage: Creating and Sustaining a Competitive Edge, Blue Ocean Strategy, Differentiation vs. Cost Leadership
โข Market Trends and Future Outlook: Emerging Trends, Disruptive Innovation, Future-Proofing Your Strategy
โข Strategic Planning: Developing a Winning Business Strategy, Implementation and Review
โข Monitoring Competitors: Tracking Competitor Activity, Changes in Market Position, Competitive Response Strategies
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