Executive Development Programme in Pricing Psychology Evaluation
-- ViewingNowThe Executive Development Programme in Pricing Psychology Evaluation is a certificate course designed to equip learners with the essential skills needed to excel in pricing strategy and psychological evaluation. This programme emphasizes the importance of understanding consumer behavior, decision-making processes, and pricing strategies that drive revenue growth and profitability.
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Unit 1: Introduction to Pricing Psychology Evaluation
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Unit 2: Understanding Consumer Perception and Behavior
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Unit 3: The Role of Pricing in Marketing Strategy
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Unit 4: Pricing Psychology Techniques and Strategies
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Unit 5: Price Perception and Its Impact on Buying Decisions
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Unit 6: Pricing Psychology Case Studies and Best Practices
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Unit 7: Analyzing Competitor Pricing Strategies
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Unit 8: Pricing Psychology Evaluation Methods and Tools
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Unit 9: Ethical Considerations in Pricing Psychology
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Unit 10: Developing and Implementing a Pricing Psychology Plan
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