Masterclass Certificate in Offer Promotions and Discounts
-- ViewingNowThe Masterclass Certificate in Offer Promotions and Discounts is a comprehensive course that equips learners with essential skills to excel in sales strategy and planning. This program emphasizes the importance of data-driven decision-making, providing a deep understanding of various promotional strategies, discount tactics, and their impact on revenue and customer behavior.
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GBP £ 140
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โข Promotion Planning: Developing a comprehensive promotion strategy, understanding the target audience, and setting measurable goals.
โข Discount Types: Examining various discount methods, including percentage off, amount off, buy-one-get-one (BOGO), and tiered pricing.
โข Psychology of Pricing: Exploring how pricing influences consumer behavior and decision-making.
โข Promotion Design: Crafting compelling promotions, creating effective calls-to-action, and ensuring visual appeal.
โข Legal Considerations: Examining regulations, terms, and conditions to avoid legal complications.
โข Performance Metrics: Tracking and analyzing key performance indicators (KPIs) to evaluate promotional success.
โข Customer Segmentation: Targeting specific customer groups and tailoring promotions to their preferences.
โข Promotion Channels: Selecting and optimizing the most effective channels for promotion distribution, such as email, social media, and SMS.
โข Promotion Testing & Optimization: Implementing A/B testing, monitoring results, and refining promotions for maximum impact.
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