Executive Development Programme in Product Strategy Streamlining
-- ViewingNowThe Executive Development Programme in Product Strategy Streamlining is a certificate course designed to empower professionals with the skills to optimize product strategies in the rapidly evolving business landscape. This program emphasizes the importance of data-driven decision-making, user experience, and competitive analysis in product development.
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โข Product Strategy Foundation: Understanding the basics of product strategy, its role in organizational success, and the connection between product strategy and overall business strategy.
โข Market Research & Analysis: Techniques for conducting market research, analyzing competition, and identifying market opportunities to inform product strategy.
โข Customer Segmentation & Personas: Methods for segmenting customers, creating customer personas, and using them to guide product strategy decisions.
โข Product Roadmapping: Best practices for creating and managing product roadmaps, including alignment with business objectives and communication with stakeholders.
โข Product Lifecycle Management: Techniques for managing the entire product lifecycle, from ideation to sunsetting, and ensuring consistent alignment with business strategy.
โข Go-to-Market Strategy: Developing and executing effective go-to-market strategies, including product positioning, messaging, and launch planning.
โข Data-Driven Decision Making: Utilizing data to inform product strategy decisions, including key metrics, data analysis techniques, and experimentation.
โข Collaboration & Communication: Building and maintaining strong relationships with cross-functional teams and stakeholders to ensure alignment and success.
โข Agile Product Strategy: Implementing agile methodologies in product strategy development and execution, including sprint planning, backlog management, and continuous improvement.
Note: These units are not ranked in any particular order, and can be customized based on the specific needs and goals of the Executive Development Programme.
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