Certificate in Ad Platform Monetization Techniques
-- ViewingNowThe Certificate in Ad Platform Monetization Techniques is a comprehensive course designed to empower learners with the essential skills needed to thrive in the rapidly evolving digital advertising industry. This course focuses on the importance of ad platform monetization techniques, providing a deep understanding of how to maximize revenue and drive business growth.
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GBP £ 140
GBP £ 202
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โข Ad Monetization Fundamentals – Understanding the basics of ad monetization, including ad formats, inventory management, and yield optimization.
โข Ad Networks & Exchanges – Exploring the different ad networks and exchanges available, their pros and cons, and how to choose the right ones for your monetization strategy.
โข Ad Operations & Management – Learning the processes and best practices for managing and optimizing ad campaigns, including ad trafficking, reporting, and troubleshooting.
โข Ad Revenue Analytics – Understanding the key metrics and data analysis techniques used to measure and optimize ad revenue, including CPM, fill rate, and viewability.
โข Ad Targeting & Personalization – Learning how to use data and targeting strategies to deliver more relevant and engaging ads to users.
โข Ad Fraud & Quality Control – Understanding the types of ad fraud and how to protect your ad revenue from fraudulent activity.
โข Ad Monetization Strategies for Mobile & Video – Exploring the unique considerations and best practices for monetizing mobile and video ad inventory.
โข Ad Monetization Policies & Compliance – Understanding the legal and ethical considerations of ad monetization, including privacy regulations and viewability standards.
โข Ad Monetization Trends & Future Developments – Staying up-to-date with the latest trends and technologies in ad monetization, including header bidding and automated guaranteed.
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