Masterclass Certificate in Display Ad Ad Placement Strategies
-- ViewingNowThe Masterclass Certificate in Display Ad Ad Placement Strategies is a comprehensive course that equips learners with essential skills for career advancement in digital marketing. This course is critical in today's technology-driven world, where businesses are increasingly relying on digital advertising to reach their target audience.
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โข Unit 1: Introduction to Display Ad Ad Placement Strategies
โข Unit 2: Understanding Ad Exchange Platforms
โข Unit 3: Key Factors in Ad Placement: Audience, Context, and Format
โข Unit 4: Programmatic Ad Buying and Real-Time Bidding
โข Unit 5: Audience Targeting and Segmentation Strategies
โข Unit 6: Contextual Targeting: Placement Based on Content
โข Unit 7: Ad Placement Formats: Native, Banner, Video, and Pop-Up
โข Unit 8: Measuring Success: Key Metrics in Display Ad Performance
โข Unit 9: Optimizing Ad Placement Strategies for Mobile and Cross-Device
โข Unit 10: Ad Fraud, Brand Safety, and Compliance Considerations
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