Certificate in Display Ad Performance Tracking Analysis
-- ViewingNowThe Certificate in Display Ad Performance Tracking Analysis is a comprehensive course designed to equip learners with the essential skills needed to excel in the ever-evolving digital advertising industry. This program emphasizes the importance of data-driven decision-making and performance tracking, two critical areas of demand for modern businesses.
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โข Unit 1: Introduction to Display Ad Performance Tracking Analysis
โข Unit 2: Understanding Display Advertising Metrics
โข Unit 3: Setting Up Display Ad Tracking Campaigns
โข Unit 4: Analyzing Impressions and Reach in Display Advertising
โข Unit 5: Click-Through Rates (CTR) and Cost-Per-Click (CPC) Analysis
โข Unit 6: Conversion Tracking in Display Advertising
โข Unit 7: Attribution Models and Multi-Channel Tracking
โข Unit 8: Optimizing Display Ad Performance
โข Unit 9: Reporting and Visualizing Display Ad Data
โข Unit 10: Advanced Display Ad Performance Tracking Techniques
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