Professional Certificate in E-commerce Marketing: Revenue Generation
-- ViewingNowProfessional Certificate in E-commerce Marketing: Revenue Generation This certificate course is crucial for learners looking to excel in e-commerce marketing. With the rapid growth of online sales, businesses seek professionals who can drive revenue through effective digital marketing strategies.
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โข E-commerce Marketing Fundamentals: Understanding the basics of e-commerce marketing and its role in revenue generation.
โข Search Engine Optimization (SEO): Techniques to optimize e-commerce websites for search engines to increase organic traffic.
โข Pay-Per-Click (PPC) Advertising: Utilizing paid advertising to drive targeted traffic to e-commerce websites.
โข Email Marketing: Strategies for building and monetizing email lists for e-commerce businesses.
โข Social Media Marketing: Leveraging social media platforms to increase brand awareness and drive sales.
โข Conversion Rate Optimization (CRO): Techniques to improve the percentage of website visitors who complete a desired action, such as making a purchase.
โข Customer Relationship Management (CRM): Building and maintaining long-term relationships with customers to increase loyalty and repeat business.
โข Analytics and Data Analysis: Using data to measure and improve the effectiveness of e-commerce marketing efforts.
โข E-commerce Trends and Future Developments: Staying up-to-date with the latest trends and technologies in e-commerce marketing.
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