Global Certificate in Pinterest Conversion Rate Optimization Strategies
-- ViewingNowThe Global Certificate in Pinterest Conversion Rate Optimization Strategies is a crucial course for digital marketers seeking to harness the power of Pinterest for business growth. With over 400 million monthly active users, Pinterest offers a vast, untapped market for e-commerce and lead generation.
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โข Pinterest Basics: Understanding the platform, setting up a business account, and optimizing profiles
โข Pin Creation and Optimization: Best practices for creating visually appealing pins, image sizes, and keywords
โข Boards and Board Sections: Organizing content, optimizing board titles and descriptions, and board covers
โข Rich Pins and Schema Markup: Implementing structured data, setting up rich pins, and their impact on conversion rates
โข Promoted Pins: Creating and managing promoted pin campaigns, targeting, and budgeting
โข Analytics and Tracking: Setting up conversion tracking, analyzing pin and board performance, and optimizing strategies based on data
โข Content Strategy: Developing a content plan, using Pinterest for brand awareness, and driving website traffic
โข A/B Testing and Optimization: Conducting split tests, experimenting with visuals, headlines, and call-to-actions, and improving conversion rates
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