Executive Development Programme in Menu Marketing: Promotional Strategies for Caterers
-- ViewingNowThe Executive Development Programme in Menu Marketing: Promotional Strategies for Caterers is a vital course designed to enhance the promotional and marketing skills of catering professionals. In an era where food services have become highly competitive, this programme equips learners with the necessary tools to create enticing menus, design innovative promotional strategies, and understand consumer behavior.
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โข Understanding Menu Marketing: An Overview
โข The Role of Menu Engineering in Restaurant Success
โข Identifying Target Markets and Customer Segments
โข Crafting Effective Menu Descriptions for Maximum Appeal
โข Pricing Strategies for Profitability and Value Perception
โข Utilizing Menu Psychology to Influence Customer Choices
โข Designing Menus for Optimal Visual Impact and Usability
โข Implementing Promotional Strategies to Boost Sales and Customer Engagement
โข Measuring and Analyzing the Success of Menu Marketing Initiatives
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