Certificate in Ad Performance Metrics: KPI Analysis

-- viewing now

The Certificate in Ad Performance Metrics: KPI Analysis is a crucial course for professionals seeking to excel in digital marketing. This program focuses on essential key performance indicators (KPIs) that measure the success of advertising campaigns.

5.0
Based on 5,415 reviews

6,637+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

About this course

By understanding and analyzing these metrics, learners can make data-driven decisions, optimize marketing strategies, and improve ROI. In today's digital-first world, demonstrating the ability to interpret and apply ad performance data is highly sought after by employers. This course equips learners with these in-demand skills, enabling them to advance their careers in various industries, including marketing, advertising, and e-commerce. Enroll in this certificate course and gain a comprehensive understanding of ad performance metrics, KPI analysis, and data-driven decision-making. With hands-on experience and real-world applications, you'll be well-prepared to make a significant impact in your organization and stand out in the competitive job market.

100% online

Learn from anywhere

Shareable certificate

Add to your LinkedIn profile

2 months to complete

at 2-3 hours a week

Start anytime

No waiting period

Course Details

• Understanding Ad Performance Metrics
• Key Performance Indicators (KPIs) in Advertising
• Impressions and Reach: Importance in Ad Performance
• Click-Through Rate (CTR) and Its Role in KPI Analysis
• Conversion Rate: A Crucial Ad Performance Metric
• Cost Per Click (CPC) and Cost Per Conversion (CPA)
• Return on Ad Spend (ROAS): Measuring Ad Efficiency
• Attribution Models: Assigning Credit to Ad Interactions
• Analyzing Ad Performance Data with Tools and Visualization
• Optimizing Ad Campaigns Based on KPI Analysis

Career Path

``` This section displays a 3D pie chart featuring the demand for various skills in ad performance metrics and KPI analysis in the UK. Gain insights into the job market trends with this visually appealing chart, which is responsive and adaptable to all screen sizes. The primary focus is on providing accurate statistics and engaging content to help professionals and learners make informed decisions about their career paths. ```

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

Why people choose us for their career

Loading reviews...

Frequently Asked Questions

What makes this course unique compared to others?

How long does it take to complete the course?

What support will I receive during the course?

Is the certificate recognized internationally?

What career opportunities will this course open up?

When can I start the course?

What is the course format and learning approach?

Course fee

MOST POPULAR
Fast Track: GBP £140
Complete in 1 month
Accelerated Learning Path
  • 3-4 hours per week
  • Early certificate delivery
  • Open enrollment - start anytime
Start Now
Standard Mode: GBP £90
Complete in 2 months
Flexible Learning Pace
  • 2-3 hours per week
  • Regular certificate delivery
  • Open enrollment - start anytime
Start Now
What's included in both plans:
  • Full course access
  • Digital certificate
  • Course materials
All-Inclusive Pricing • No hidden fees or additional costs

Get course information

We'll send you detailed course information

Pay as a company

Request an invoice for your company to pay for this course.

Pay by Invoice

Earn a career certificate

Sample Certificate Background
CERTIFICATE IN AD PERFORMANCE METRICS: KPI ANALYSIS
is awarded to
Learner Name
who has completed a programme at
London College of Foreign Trade (LCFT)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
SSB Logo

4.8
New Enrollment