Certificate in Explainer Video Design Principles: Aesthetic Appeal

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The Certificate in Explainer Video Design Principles: Aesthetic Appeal course is a valuable asset for professionals aiming to enhance their visual storytelling skills in the digital age. This course focuses on the essential principles of creating engaging and effective explainer videos that resonate with audiences.

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About this course

In today's media-driven world, there is a high demand for explainer videos that can simplify complex ideas, promote products, and convey brand messages in an appealing way. This course equips learners with the necessary skills to meet this demand, providing them with a competitive edge in their careers. Through hands-on training in storyboarding, animation, sound design, and visual aesthetics, learners will develop a deep understanding of what makes an explainer video successful. By the end of the course, learners will have a robust portfolio of work to showcase their skills to potential employers, making it an ideal option for graphic designers, marketers, and content creators looking to expand their skillset and advance their careers.

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Course Details

• Understanding the Basics of Explainer Video Design
• Color Theory and Visual Aesthetics in Explainer Videos
• Typography and Text Design for Engaging Explainer Videos
• Principles of Animation and Motion Graphics in Explainer Videos
• Sound Design and Music Selection for Explainer Videos
• Storytelling Techniques and Scriptwriting for Explainer Videos
• Creating a Cohesive Visual Style in Explainer Videos
• Balancing Aesthetic Appeal and Functionality in Explainer Videos
• Best Practices in Explainer Video Production and Post-Production

Career Path

In the explainer video design industry, various roles contribute to the overall process. Based on the Certificate in Explainer Video Design Principles, here are some key positions to consider. **Graphic Designer**: This role focuses on creating visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. (40% of the jobs) **Motion Designer**: Motion designers specialize in bringing graphics to life, applying motion, and visual effects to make the content more engaging and dynamic. (30% of the jobs) **Script Writer**: A scriptwriter is responsible for creating a narrative for the explainer video, ensuring it effectively communicates the intended message in a concise and engaging manner. (15% of the jobs) **Video Editor**: Editors work on assembling recorded raw material into a finished product, carefully selecting scenes and effects to enhance the story. (15% of the jobs) These roles work together to create captivating explainer videos, and the demand for these skills is growing in the UK job market. By understanding these roles and their relevance, professionals can better navigate the industry and tailor their skillsets accordingly.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
CERTIFICATE IN EXPLAINER VIDEO DESIGN PRINCIPLES: AESTHETIC APPEAL
is awarded to
Learner Name
who has completed a programme at
London College of Foreign Trade (LCFT)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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