Certificate in Data-driven Digital Marketing: SEO Strategies

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The Certificate in Data-driven Digital Marketing: SEO Strategies is a comprehensive course designed to meet the growing industry demand for SEO professionals. This program emphasizes the importance of data-driven strategies, equipping learners with essential skills to excel in digital marketing.

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About this course

In today's data-centric world, businesses rely on SEO experts to optimize their online presence, drive traffic, and increase revenue. This course covers key topics including keyword research, on-page and off-page optimization, and technical SEO. By the end of the course, learners will have a solid understanding of SEO best practices and be prepared to advance their careers in digital marketing. Stand out in the competitive job market with this industry-recognized certification, and gain the skills needed to succeed in SEO strategy and data-driven digital marketing.

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Course Details


• SEO Fundamentals
• Keyword Research and Analysis
• On-page SEO Strategies
• Technical SEO: Site Speed, Mobile Optimization, and Structured Data
• Local SEO: Google My Business and Local Citations
• SEO Content Creation and Optimization
• Off-page SEO and Link Building
• SEO Analytics and Reporting
• Advanced SEO Techniques and Algorithm Updates
• Ethical SEO Practices and Penalty Recovery

Career Path

The **Certificate in Data-driven Digital Marketing: SEO Strategies** course empowers learners to excel in the ever-evolving digital marketing landscape. This section showcases the demand for specific skills using a 3D pie chart based on Google Charts. In today's job market, the demand for digital marketing professionals with SEO skills is surging. The 3D pie chart displays the relative importance of various skills, with SEO leading the pack at 45%. Content marketing and social media marketing follow closely behind, making up 20% and 15% of the pie, respectively. Data analysis and email marketing skills complete the skill set, each accounting for 10% of the chart. These figures highlight the need for professionals who possess a well-rounded digital marketing skill set, emphasizing SEO strategies. In the UK, the average salary range for data-driven digital marketing professionals varies between £28,000 and £50,000 per year. With the right certification and skill set, individuals can excel in the field and secure rewarding careers.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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CERTIFICATE IN DATA-DRIVEN DIGITAL MARKETING: SEO STRATEGIES
is awarded to
Learner Name
who has completed a programme at
London College of Foreign Trade (LCFT)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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