Global Certificate in Marketing Data Analysis: Insights Extraction

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The Global Certificate in Marketing Data Analysis: Insights Extraction course is a comprehensive program designed to equip learners with essential skills in marketing data analysis. In today's data-driven world, the ability to interpret and analyze marketing data is crucial for career advancement in any industry.

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About this course

This course focuses on insights extraction, a critical skill that involves using data to make informed marketing decisions. Learners will gain a solid understanding of marketing data analysis concepts, tools, and techniques, enabling them to turn raw data into actionable insights. With a strong emphasis on practical application, this course provides learners with hands-on experience using popular data analysis tools such as Excel, Tableau, and Google Analytics. Upon completion, learners will have a portfolio of projects to showcase their skills to potential employers. In high demand, marketing data analysts are sought after for their ability to drive business growth and improve marketing ROI. By earning this certificate, learners will differentiate themselves in a competitive job market and be well-positioned for career advancement in marketing data analysis.

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Course Details

• Data Analysis Fundamentals
• Marketing Data Analysis: An Overview
• Understanding Marketing Metrics
• Data Collection Methods in Marketing
• Data Cleaning and Preparation
• Exploratory Data Analysis for Marketing
• Statistical Analysis in Marketing
• Data Visualization for Marketing Insights
• Machine Learning for Marketing Data Analysis
• Communicating Marketing Data Insights

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
GLOBAL CERTIFICATE IN MARKETING DATA ANALYSIS: INSIGHTS EXTRACTION
is awarded to
Learner Name
who has completed a programme at
London College of Foreign Trade (LCFT)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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